This Is Service Design Doing: Applying Service Design Thinking in the Real World

Marc Stickdorn

ISBN-13
Publisher
O'Reilly Media
Year
2018
Pages
567
Format
Paperback, new

Service design guide by Marc Stickdorn (O'Reilly Media, 2018). Facilitation guidelines for running workshops and for embedding service design in an organization. Paperback, 567 pages.

About this book

This Is Service Design Doing by Marc Stickdorn is a guide to doing service design to improve the quality of services and the interaction between service providers and customers. O’Reilly Media published it in 2018 as a 567-page paperback.

It gives specific facilitation guidelines for running workshops, performing the main service design methods, implementing concepts in reality and embedding service design in an organization. The book also offers a consistent model for building a common language across disciplines, with hands-on descriptions of every step, tool and method it uses.

The book frames this work as a way to establish a customer-centric culture in an organization.

Product details

Business & Careers › Business & Management

PublisherO'Reilly Media
Published2018
AuthorMarc Stickdorn
FormatPaperback, 567 pages
ISBN-13978-1-4919-2718-2
ISBN-101491927186
Size9.1 × 7.4 × 0.9 in · 2.3 lb
ConditionNew

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